Photography Project (Studio 2)

For our photography project I decided to use my tea sets that I have from T2 as my product. As we need 6 images all up, I had a few ideas of what I wanted to do for each thing but still decided to get some inspiration images up.

In one of the product shots I would really love to get the steam in the image from hot tea and in the other I really like the idea of using different kinds of tea or flowers around it. I also have an idea of using rope and tying two cups together or rope holding up the tea pot.

For the portrait shots I really want to have someone holding the cup and also maybe trying to get some steam there too, or even someone sitting down like in the inspiration above. The photos above have given me some ideas of what I can do for a conceptual shot. I really love how they have used the sea as the drink and replacing the steam for things like fog and clouds. It would be cool to have a whale peaking out of the water too.

Birthday Invitations (Studio 2)

So one of my friends is turning 21 in July and I have the pleasure of making the invitations for her. She showed me what kind of cake she is hopefully getting made and she wants the invitations to suit the cake, which the cake suits her perfectly well.


So thats the cake.. very pink and florally. As she wants the invites to reflect the cake we decided on using white, pinks, and gold with a basic black for most of the font. Lots of ideas came to my head but when we were looking at inspiration she really liked the look of the one in the middle of my mood board.. like she loved it.

I wanted to try and incorporate something else into it too so I made a mood board for inspiration, as you do.


I didn’t feel the need to really pick out a certain colour pallet as with the colours she wanted she also said that all different shades of pink would be nice. With this in mind, and my inspiration in mind, I thought that using watercolours would be the best way to go to get all different shades of pink that would look good together and this would also suit the cake.

I really wanted to try and make my own watercolour patterns and flowers to then bring onto the computer and onto the invites, but as she needed these like yesterday, I just didn’t have the time or the money to go and buy all the stuff that I needed to do this. So instead I searched the trusty web for some watercolour brushes and backgrounds that I could use, I also searched for some watercolour florals. I ended up getting some really good pink swabs and pink and gold ones, I only found a few watercolour florals that I thought were good enough to use so I had to really work with what I found. Which this all would have been easier and fun if I could have made these myself.

This is one of the first iterations that I made. Of course taking out the address and phone number.


She really loved this. I really loved the gold dots because they have a little bit behind them that is a pink watercolour which I then also used for her name, and adding in the pink watercolour stroke on the circle really made it feel all together. She also decided on having a dress up theme for her birthday but we decided the best way to communicate this with everyone was to write it on a seperate piece of paper and include that with the invites so that the invites didn’t look too over crowded and there just wasn’t enough room to add it to them.

I made these half the size of the invitations so when the invitations are folded they could be placed perfectly inside them. This is the finished product for that.


I really wanted to make it look a little bit different but still suit the invites so I really emphasised on the watercolour this time. She really like the gold dots in this a lot better so asked if the gold in the invites could be changed. So I ended up doing that but I left her name the gold it was so that it wasn’t too much of the same because I still wanted them to be seperate items.


So these are my finished product. Im really happy with how they turned out, though if I had the time and the money I definitely would have tried doing all of the watercolours and florals myself.

A Step Back

Since we are now going to be starting the last project for studio one, I started to reflect on what I have done, especially the first project.

For anyone who’s reading that isn’t my teacher, we had to design a set of playing cards. The method that I chose to do to implement my cards was something that I am not very comfortable with which is hand drawing. I don’t really see myself as that great of a drawer, I would usually rather paint something or just straight up draw it digitally, but for the style of cards I wanted them to be it had to be hand drawn.

As I started looking at ways to best design a mandala I also started to look into the history of them and what they really represent. As it turns out, mandalas are a representation of the world in which the cosmos and human beings meet each other and they also represent five different senses which are a part of the universe (Jung, 2010). The lotus flower which are very common within mandalas are thought to be the symbol of earth itself ontop of the cosmic waters (Tucci, 1961).

After reading what they represent I started to choose what I wanted to use in my playing cards. I chose to use the sun, the moon, and a lotus as the main ideas. I think that these worked really well in the end product and they worked well together.

So, I started to draw up my designs. I was semi pleased with what I had actually come up with and drawn, as I said earlier I don’t think of myself much as a great drawer. But it was when I put them into illustrator, image traced them, fixed up lines, and added colour to them, I was really happy with how the designs turned out.

I think that using this process for my cards was the best way to achieve the style that I wanted. I would have like to try and make all of the lines directly on illustrator to make them all look cleaner and not as hand drawn as they look, but then I don’t think they would have had as much detail as they do now.

So I was pretty happy and pleased with how my work turned out.. until I walked into class and saw the designs of everyone else. Everyones designs looked really clean and like they were actually meant to be on a deck of playing cards, and I thought mine looked way too hand drawn and the lines weren’t good enough and there were all these little things that were becoming wrong to me and I didn’t even want to show my teacher my designs anymore. But then he said he liked them and that he really liked that it does look hand drawn. I really need to learn to stop comparing myself and my work to others, especially when everyone does work so differently and even though some peoples work may be a hell of a lot better than mine, it can just be something that I can admire and try and work towards.

playing cards style guide - emily mccrenor (dragged)playing cards style guide - emily mccrenor (dragged) 1

“Your Income & Your Art”- a reflection

This whole weeks lecture really drew me in just from the title. I found it interesting to learn all the different ways that workers in the creative industry actually make their money. I always knew of the typical working for a company or freelancing, but i had never even thought about others like having your own studio or crowdfunding. It was also really interesting hearing that different parts of the creative industry, like audio for instance, have the same ways they can make money as designers but also have a few extra paths that designers wouldn’t usually take.

When I think about my career after graduating I always saw myself working for a company as an employee, sitting at a big desk in a meeting portraying my ideas.


I had also never thought about the fact that creative industries all intersect with each other. So as a designer I could be working in any other field creating design aspects of their projects. Ever since that was mentioned I have thought non-stop about all of the possibilities that I really have. I was always so scared coming into the creative industry because people would always say things like “thats a hard industry to get into” or “there aren’t really many jobs out there for that” when really there are endless possibilities. Something that I have mostly thought about is where I want to be working, and since music, along with design, is another passion of mine, I would absolutely love to be working in the music industry. Whether it be making album covers, working at a music magazine, at a radio station, but the one thing that I would absolutely love is making posters for festivals. Music festivals are incredible and whenever I look at any festival poster I think “that’s what I want to be doing”. They’re just so aesthetically pleasing to me.

Although freelancing is something I have been doing a bit of while I started my design course, I feel like it isn’t really for me. Freelancing or having my own studio also has its pros, but I feel like I need more experience to pursue this career path, and there also wouldn’t be a steady income if I chose one of these ways to work.

Although they both have their pros and cons, I guess it just comes down to what is more important to each person. A steady income? Or being a big hit?

As a steady income is something that I consider a priority, working for a company as an employee is still something that I would rather do than being a freelancer.

Beyond the Valley [Image] (2016). Retrieved December 5th, 2016, from
Festival of the sun [Image] (2016). Retrieved December 5th, 2016, from
Lost Paradise Festival [Image] (2016). Retrieved December 5th, 2016, from
Mountain Sounds Festival [Image] (2016). Retrieved December 5th, 2016, from
Wonderland Festival [Image] (2016). Retrieved December 5th, 2016, from
Working at an agency [Image] (n.d.). Retrieved December 5th, 2016, from


Bottled Poetry reviewed

These are beautifully designed bottles by Dennis Sommer and in collaboration with Talita Santos that have been designed to capture the essence that is held in the bottle. Originated from Vienna, the alcohol that is inside the bottles have been made with the aspirations of partly forgotten ingredients and natural flavours that have been used to create a unique drink. The flavours that have been engineered by Karl P. Egger have been thought out by turning alchemy into science. He was influenced by inspirations taken from all over the world, and the scents have been dedicated to scents of natures wealth.The design of these series aims to merge creativity with alcoholic spirits. Every bottle has been dyed by the essence of the fruit that is inside the drink by hand, creating a tasty drink to match an aesthetic bottle.


I think that this design works extremely well. It creates a more calm vibe for its consumers which is something that alcoholic drinks, and alcohol in general, does not do. The design of the different colours and style also draws your attention to it, this is a great attribute as there are a lot of alcoholic drinks in the market. Even the design of the information about the bottle works really well, it uses a lot of white space that is in the middle that sort of resembles the bottle its self, with there being a cap at the top, then the alcohol with it being clear and then the colour. I love that the colours all match the taste that is meant to be inside the bottle, this makes the design as a whole work brilliantly well. Just looking at the bottle creates a distraction and makes you even forget that its even an alcoholic drink, which I believe may be a good thing.

The design is about combining the look with the taste. It obviously does this very well as we commonly associate colours with a certain fruit or something familiar. I think that along with the calm vibe, it also portrays a sense that you are going to be drowning yourself in water, but because the water is colourful, drowning yourself in these waters wouldn’t be as bad, it is somewhat inviting to its consumers to drown in their sorrows. I think that it is also a great design for the younger market. Using colours and a watercolour effect would really draw to the younger consumers when they are trying to pick out something to drink.

These series of bottles are very pleasing to the eye, this means it would catch anyones attention enough to at least pick up the bottle and read what it’s about, or they might see the bottle and think oh, that’s (raspberry for example) flavoured. I think that it is an extremely well design, it’s aesthetically pleasing, tells a story and conveys a meaning.


Sommer, D. (2016). Packaging “Edelbrand Series” Retrieved 8 July 2016, from



I used Pinterest to create a board of curated content of a combination of things that inspire me and interest me. Something that really inspires me is the natural world and the animals that surrounds us and things that we see every, or most, days. I love the natural colour palate that mother nature has given us but then I also love seeing something that has been manmade and placed into our beautiful world.

Rock culture

With all of the driving I have been doing with travelling to uni, and my travels with work, the more I realise about trends with music genres. While pop is still pretty popular with radio stations such as nova, a common trend at the moment is reggae kind of songs like Beyoncés song Hold Up or the uprising hip hop artists Drakes One Dance. Along with thing this reggae genre, hip hop is also a very popular genre in the world. Christopher Hooton (2015) talks about this in his article saying that “The most interesting finding however is that hip-hop is the world’s top genre, showing up on playlists more than all others, regardless of geography or language”.

Beyonce(Beyoncé, Hold up, 2016)

Just in this year of the music I have been listening to on the radio, the more ‘rock’ kind of music has been released. While a lot of it has been English rock like The Beatles, I think that any kind of rock and its sub-genres will make a comeback in the next 5-10 years. Music artists will go back to relying on their music instruments instead of using technology, and people will start to appreciate this genre a lot more in the coming years.

I don’t believe it will be covers of these classic rock songs we have all heard of, but it will be more bands actually producing this style of music for everyone’s ears to hear.

Processed with VSCOcam with b4 preset(Instruments, 2014)

Beyonce, Hold up. (2016). Retrieved from

Hooton, C. (2015). Hip-hop is the most listened to genre in the world, according Spotify analysis of 20 billion tracksThe Independent. Retrieved 8 July 2016, from

Instruments. (2014). Retrieved from



Media Use and Identity

There are many different forms of media in today’s world, so pinpointing all the media that I use and how I use it would probably take up a lot of waisted time, so I will just talk about the ones that I mainly use everyday or the most. The main sources of media that I use would have to be my phone, my computer, television, the radio, a certain magazine  and a book every now and then, and lately pencils would have to be one.

IMG_0138(Photo taken by me, 6/7/16)

My phone and computer and used mostly in the same ways. I use them mostly for social media; like Facebook, instagram, pinterest, snapchat, and tumblr. I commonly only use Facebook to keep in contact with my family members, to see what they are up to and for them to see what I am up to, I also use it to keep in contact with my friends from high school in wich we talk pretty much every day in our group chat. I use instagram for a number of things, whether it be posting my photos or looking at photos (mostly photos of those of my friends, looking at clothes, or looking up tattoo ideas), I also use tumblr is this same way.

Screen Shot 2016-07-06 at 8.57.22 AM(Screen shot,, retrieved 6/7/16)

I love using Pinterest as I can look up so many different things, from looking up recipes to craft ideas and DIY’s. Another thing I commonly use my phone for is music. The medium I use to listen to my music is Spotify. Spotify allows me to listen to any music that I like and it even makes a playlist for me weekly based on the kinds of music i have listened to. When I listen to Spotify on my phone, I love looking at the song or album cover designs, some of them are so beautifully simplistic, and some of them are just really aesthetically pleasing to me. I also use Spotify while I am making things or doing something creatively in general. These are a few of the songs that I really like at the moment and/or the cover photos for them.

(Screen shot, Spotify Music, my songs, retrieved 6/7/16)

When I say television is another media use of mine, I mostly mean Netflix. I probably use this the most out of all of my media uses. I use it to watch a wide variety of tv shows, I love tv shows because compared to a movie, you learn more about the characters and their stories and this causes you to become attached to them, and I love that good tv shows enable you to do this. I also use Netflix to have in the background while I am doing assignments because it keeps me from getting extremely side tracked by using social media. Another media use that I use pretty much every day is the radio. The radio station I listen to is triple j. I love their variety of music that they play and also the types of music. I also use triple j for my news outlet, they commonly only talk about things that are important or things that are happening Australia or World wide and I love listening to their ‘Hack‘ show. The Hack talks about things that matter most to young Australians and they allow other people to get involved in the discussion.

Screen Shot 2016-07-06 at 9.29.46 AM(Screen shot, Netflix, my list, retrieved 6/7/16)

Another source of media that I use is the magazine Frankie. It’s a magazine about; design, art, photography, fashion, travel, music, craft, home, and life. The only publish issues every two months but they also have a website where they may post other things too. I mostly use Frankie for the design and craft aspect. I love making things and Frankie always have different craft blogs published. The last media use that I mentioned was pencils. When I say pencils I am talking about lead pencils and colouring pencils. While starting my design course I have had to do a lot of thumbnails and rough sketches for designs, drawings, and work in class.

(Frankie Magazine, past issues, retrieved from 6/7/16)

All, or most, of the media I use are used for a variety of different reasons. A common reason for some of them are to make things. This is something that I love doing and these mediums alow me to do so.


Australian Fashion Magazine Online • Frankie Magazine. (2016). Frankie. Retrieved 8 July 2016, from

Music for everyone.. (2016). Spotify. Retrieved 8 July 2016, from

Netflix. (2016). Netflix. Retrieved 8 July 2016, from

Oh My,. (2016). Retrieved 8 July 2016, from

What Brought Me Here

So, we have been asked to write blog posts for one of our assignments and the very first blog task is ‘What brought you here?’. I have been thinking really hard and thought that it was kind of a hard question to answer, but then the answer came to me when I was looking at going to Maroochydore Music and Visual Arts festival (MMVAF) again for this years lineup.

I went to MMVAF last year purely to see me favourite artists, Flight Facilities. Their music just amazes me and it is one of those albums that you need to listen to with headphones in your ears. It is like magic.


(Down To Earth, Album cover, Flight Facilities)

Anyways, its not audio that I’m doing, its design. When I was at MMVAF there were a lot of art works on display and the one that really stood out was an art display from Amanda Parer. These huge bunnies that lit up the night sky were absolutely beautiful and eye catching. I was thinking to myself, how can something so simple be so exquisite? I was in total awe by them.

11866339_10203814808044149_9009547077202067482_n(Photo taken by me, Maroochydore, 2015)

I started to see everything and anything from that point with admiration for its simplicity to be so beautiful and visualising pleasing. Even just looking at the cover for Flight Facilities’s album, I love that it is so simple yet tells you everything you need to know, and the MMVAF website just astonishes me. The fact that people can actually make all of these designs and put it onto a website or page for everyone to see, now that is the kind of job I want to be doing for the rest of my working life.


Facilities, F. (2016). Flight Facilities | Down To EarthFlight Facilities. Retrieved 8 July 2016, from

Maroochy Music and Visual Arts Festival. (2016). Mmvaf. Retrieved 8 July 2016, from